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What is LIFTBOARDS?

LiftBoards is the name of the billboards that daily accompany hundreds of thousands of Polish people during taking the lifts. These boards are attached to the walls of the lift car in twenty four cities:  Bielsko- Biała, Czestochowa, Gorzów Wlkp., Kraków, Katowice, Sosnowiec, Mysłowice, Łódź, Pabianice, Poznań, Stargard Szczeciński, Warszawa, Włocławek, Bytom, Będzin, Rybnik, Bełchatów, Zielona Góra, Opole, Lubin, Wrocław, Toruń, Gdańsk, Gdynia. Lift advertising means a great number of glances every day, which very quickly build an image and inform a wide audience about the company’s offer.

Not only will lift advertising make your brand recognizable, but also will create popularity and confidence among your target customers.

Scope and audience

No matter whether you are an entrepreneur or whether you work in the marketing department, you will definitely look for the publicity that would reach the greatest number of viewers.

Every day, during taking the lift, there are about 400,000 potential customers that watch the content of our boards. It is worth mentioning that the audience is growing, if we consider the other viewers (guests and friends of citizens, suppliers, employees etc.).

Unlike the other media, LiftBoards are watched every day by the viewer, sometimes even several times a day.

Effectiveness

Much can be said about various forms of advertising but they are probably the EFFECTS that will be the most important for you “at the end of the day”.

If you care about the increase in sales and profits of your company, then you are in the right place, as:

  • You cannot escape from our advertisement – when going by lift, people are in an empty space with a floor area of about 1.5 square metres. It doesn’t matter whether they go alone or whether someone accompanies them – sooner or later they will become familiar with our advertisements,
  • More than 90% of the citizens use the lifts at least 2 times a day. Monthly, it gives a number of at least 60 situation that may end in contact with your ad. The average number of daily trips is 3,

LiftBoards is a cyclic carrier. That is why you may be sure that we will spare no effort to make you satisfied of taking part in this project.

Comparison

Nowadays, the most popular way of advertising among entrepreneurs is the distribution of handbills. It commonly produces poor results. Despite this, handbills are still used by many companies. Why?

5,000 double-sided handbills in A5 size cost about 400 PLN net. The effectiveness of handbills is estimated at 5% - out of the heavy package of 5,000 pieces of paper only about 100 is intentionally read by the recipients. Add the distribution cost to it and you will see that your money is literally thrown down the drain, as the rest of the leaflets is lying on the pavements, rubbish tips or stairwells, being trampled by casual passers-by – we call this situation a negative advertising.

By choosing our offer, the only one (average) settlement will give you 15,000 viewers every single day. The costs are comparable and the effectiveness of our advertisement is estimated at more than 90%. We assume that if not the first or the second time round, then the third, the tenth, the fifth or the hundredth time – your ad will be read, the information will be transmitted and the company, consciously or unconsciously, will be associated with the particular type of services/products. At the same time, you do not waste several dozen kilos of paper. Moreover, you do not need to think whether your distributors work diligently.

Intrested?

If you want to place your ad on our boards:

Go to Buy online section where currently you can choose your settlement/s, the size of the ad and the position on the board. You may also book the advertisiement for the nearest possible date and pay via the Internet in a simple way (platnosci.pl).

Or, if you want to arrange a meeting with our representative, discuss the details and sign an agreement in a traditional way – go to the Contact section.